Retargeting and Audience Extension Program

Increase your exposure and target your exact audience through NACDL's audience extension program. We will leverage a programmatic ad network to display your banner ad as NACDL site visitors browse the web.

How does it work?  

  1. An internet user visits NACDL.org 
  2. Once a user lands on our site, their visit is captured and their journey on the web is tracked   
  3. After browsing, the user leaves NACDL.org  
  4. As they browse the web later, your ad follows them and displays on other sites capturing interest and remaining top of mind  

Sites in the network include: CNN, Wall Street Journal, NY Times, Facebook, Fox News, BBC, YouTube (video can be enabled but by default banner ad only), and Local News Sites 

+ Add 200,000 audience extension impressions to your banner ad program: $6,000 

+ Add 300,000 audience extension impressions to your banner ad program: $7,500 

Audience Extension Banner Specs: Client submits 300 x 250 pixels, 728 x 90 pixels, and 160 x 600 pixels banners 

Featured Products

Explore keywords to find information

RECENTLY ADDED & UPCOMING

  1. The Champion
    /Nacdl/media/image_library/StayInformed/Champion/ChampionCovers/March-April-2025.jpg?ext=.jpg

    March/April 2025

    What are the evidentiary implications of field sobriety tests in marijuana cases? Does the odor of marijuana give officers probable cause to search a vehicle?

  2. Amicus Brief
    /Nacdl/media/image_library/Elements/global/amicus.png

    Jenner & Block LLP v. U.S. Department of Justice

    Brief of the National Association of Criminal Defense Lawyers and New York Council of Defense Lawyers as Amici Curiae in Support of Plaintiff’s Motion for Summary Judgment.

  3. News Release
    /Nacdl/media/image_library/Elements/global/newsrelease.png

    News Release ~ Law Enforcement Executive Order

    NACDL Warns Executive Order's Dangerous Overreach Undermines Community Safety and Trust in Police – Washington, DC (April 29, 2025) – The National Association of Criminal Defense Lawyers (NACDL) expressed deep concern regarding the Executive Order titled "Strengthening and Unleashing America’s Law Enforcement to Pursue Criminals and Protect Innocent Citizens," cautioning that several of its proposals represent a dangerous overreach that undermines these goals by jeopardizing individual rights and the legitimacy of law enforcement in the eyes of the community.

  4. Event
    /Nacdl/media/image_library/Learn/nacdlcleinstitute/2025_Post-Dobbs_Trial_Tactics_2025-02-26_v02_Event-Listing_2.jpg?ext=.jpg

    Trial Tactics for Pregnancy-Related Cases: Skills for Every Defender

    LOCATION: The University of Texas School of Law, Austin, TX
    DATE: May 16-17, 2025
    COST: FREE (registration is required)
    CLE Credit: Up to 14.5 credits 

  5. Webinar
    /assets/img/nacdl_og.png

    Collaborative Approaches to Appellate Defense: Recognizing Clients' Legal Expertise

    WHEN: Thursday, May 8, 3:00-4:30pm ET / 12:00-1:30pm PT
    CLE CREDIT: not available
    COST: Free