Advertising in The Champion

DISPLAY AD RATES (black & white):  

Champion Rates
Frequency  1 Issue  3 Issues  6 Issues  10 Issues 
SIZES:        
Full Page $1405 $1265 $1185 $1050
2/3 Page $1185 $1075 $1005 $890
1/2 Page $990 $890 $830 $745
1/3 Page $800 $720 $675 $600
1/6 Page $635 $560 $535 $470
2 Page Spread $2395 $2230 $2065 $1895


 * Inserts: Call for rates and specifications.  A sample copy of the insert must accompany the advertising insertion order form.  Content is subject to approval of the publisher. 

ADDITIONAL COLOR CHARGES: 

  • Two color: Black plus one additional color (publisher's choice): Page rate plus $410
  • Four color: Page rate plus $750  
  • Bleeds: Add 15% to base ad rate
  • Inside Front Cover: Full page rate plus 35%
  • Back Cover: Full page rate plus 35%
  • Inside Back Cover:
  • Full page rate plus 25%
  • Center Spread: Twice full page rate plus 25%
  • Pages 1, 2: Full page rate plus 25%
All ads have run of book. Position requests are only honored for paid pages 1, 2, center spread and cover ads.

MEMBER PROFESSIONAL ANNOUNCEMENT RATES: 

These exclusive ad rates are reserved for NACDL members only to announce any changes to their law practice.

  • Full Page $875 (1x) if Camera Ready $975 if In-House 
  • 1/2 Page $650 (1x) if Camera Ready $730 if In-House 
  • 1/4 Page $425 (1x) if Camera Ready $485 if In-House
CLASSIFIED AD RATES:

Classified ads are typeset with approximately 42 characters per line. A character is any letter, number, figure, punctuation mark or space.  The pricing for classified advertising is as follows:

  • $58 for the first (4) typeset lines
  • $12 for each additional typeset line

Minimum charge is $58.  10% discount for classified ads that run 10 consecutive issues.  All classified ads must be pre-paid with order.

AGENCY COMMISSION: 

NACDL offers 15% commission to all recognized advertising agencies for display advertisements.  Invoices are mailed directly to the advertising agency.

ON-LINE ISSUE OF CHAMPION: 

All ads appearing in the printed Champion Magazine will also be shown on-line via our new page-turning functionality for online viewing, and will be linkable to the advertisers' website.  This is a great way to gain double-exposure for your product or service.

AD SIZES AND SPECIFICATIONS:  

All specifications for ads (below) are listed in picas and inches. Allow an extra 1/8" (1p) on all sides for a bleed. Please check with the advertising manager before ad is designed to bleed. Remember to keep copy 1/2" (3p) from trim.

  • Full Page (43p6 x 59p3) 7 1/4" x 9 7/8" 
  • 2/3 Page (28p8 x 59p3) 4 3/4" x 9 7/8" 
  • 1/2 Page (43p6 x 28p8) 7 1/4" x 4 3/4"
  • 1/3 Page vertical (13p10 x 59p3) 2 5/16" x 9 7/8"
  • 1/3 Page square (28p8 x 28p8) 4 3/4" x 4 3/4"
  • 1/6 Page (13p10 x 28p8) 2 5/16" x 4 3/4"

Full Page Champion Ad Full Page  2/3 Page Champion Ad 2/3 Page  1/2 Page Champion Ad 1/2 Page  1/3 Vertical  Champion Ad 1/3 Vertical 

1/3 Square  Champion Ad 1/3 Square   1/4 Prof. Announcements Only  Champion Ad 1/4 Page    1/6 Page Champion Ad 1/6 Page 

DESIGN AND PRODUCTION: 

In-house design and production services are available for an additional one-time fee of 20% of ad rate if requested by advertising reservation deadline. Please forward ad copy with reservation form. Revisions to or redesign of published ads require additional fees.

PREFERRED MATERIALS: 

All furnished film must meet SWDP standards. 

Process color requirements: Once screened negative (RRED) with register marks per color, same size as ad to appear.  133 line-screen is preferred; 150 line-screen is accepted.  Set of progressive proofs or Cromalin/Matchprint required.  Maximum density of 4-color (CMYK) film 280%.

Black/White, 2 or 3 color requirements: 133 line-screen is preferred for halftones; 150 line-screen is accepted.  Furnished material required as negative -- right reading, emulsion side down (RRED) per color.  Composite proof must accompany negative.

1 pt. border on artwork.  Publisher will provide or replace border if needed. 

DIGITAL AND PRINT SPECIFICATIONS: 

QuarkXPress 3.3 to size including any and all images, Adobe screen fonts, and a composite grayscale laser print for 1 color (black & white) and a composite color laser for 2 or 4 color.  Supplied in uncompressed format on a non-returnable 3 1/2" floppy or 100MB Zip disk.  Image specifications 300dpi tiffs@ 100% in grayscare for 1 color and CMYK for 4-color.

Print:  Printed web-offset on 60# gloss text, 100# gloss text on cover.  Binding: Perfect Bound.

ISSUANCE AND DEADLINES: 

The Champion is issued 10 times per year with two combined issues in January/February and September/October.

Champion Schedule
ISSUE   RESERVATIONS   MATERIALS   MAILING  
Jan/Feb November 3 November 17 January 27
March January 3 January 17 February 27
April February 3 February 17 March 27
May March 3 March 17 April 27
June April 3 April 17 May 27
July May 3 May 17 June 27
August June 3 June 17 July 27
Sept/Oct August 3 August 17 September 27
November September 3 September 17 October 27
December October 3 October 17 November 24

NACDL is committed to helping you get the most benefit from your advertising. To place an ad, or if you have other marketing ideas or need a more customized package, please call Jim Bergmann at (202) 465-7629 or email jbergmann@nacdl.org to further discuss.

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